Clicky

Pennsylvania Lottery Alters Marketing of New iLottery Games - PennsylvaniaPoker.com News : PennsylvaniaPoker.com News
Pa_iLottery
Published on
Update on

Following complaints and demands forwarded by Pennsylvania’s 13 casinos through their lawyer, the state lottery’s online lottery games will no longer be marketed as “casino-style” or “slot-style.” The decision was made by the Keystone State’s Department of Revenue which oversees the lottery after the 13 casinos called for the suspension of the iLottery because of direct and illegal intrusion into the online games that they (the casinos) intend to offer.

Last October Tom Wolf, the state’s governor signed off a legislation that legalized online gambling. The Pennsylvania lottery was quick to act on this and it took full advantage of the opportunity to premiere a collection of interactive online lottery titles in a little of a seven months later. The law that Governor Wolf signed, in an effort to protect the state’s land-based casino industry, forbade the lottery from offering ‘interactive lottery games which simulate casino-style games.’

The iLottery’s operations did not go unnoticed and this became clear on June 27 when Mark Stewart, the lawyer representing the 13 casinos penned a letter that was addressed to the Pennsylvania Department of Revenue’s Secretary, Daniel Hassel. In the letter, Stewart alleged that the new online games that were being offered by the lottery were in direct violation of the online gaming titles that the casinos were planning to offer once they acquired the right online gambling licenses.

“In virtually every way imaginable, Lottery’s iLottery program mimics a casino operation offering simulated casino-style games in direct contravention of (the law’s) express prohibition on Lottery offering ‘interactive lottery games which simulate casino-style games’,” the letter read.

Indeed, some of the games available at the Pennsylvania iLottery website closely resemble the typical slot offerings available on most casino floors. On June 29, Daniel Hassel responded to claims made in the letter and he admitted that the way the iLottery was advertising its offerings and the description of its products was a mistake.

Hassel explained that the ads in question were created by Scientific Games International, an affiliate of the iLottery vendor, using their own graphics and language, and not the lottery’s advertising material. He then pointed out that, “The Pennsylvania Lottery addressed this inaccuracy in the affiliates’ graphic and language immediately.”

However, the advertising mistakes were just a tip of the iceberg as far as the casino operators’ concerns go. The letter also addressed the fact that the new online lottery games were available for 18-year-olds while the casinos were restricted to offering their services to patrons who were over the age of 21. In addition to this, Stewart called for the suspension of the iLottery until such a time that both industries could “work collaboratively with the gaming industry to develop a lawful iLottery program.”

The final verdict seemed to be split and represented a rather fairly comprehensive defeat for the state’s casinos. While the lottery will now certainly have to avoid certain terms in their promotional materials, their games will remain out there and they will definitely be competing against the casinos’ online offerings.

Latest Headlines

Pennsylvania iGaming Revenues Hit $100M, Poker Remains Slow

Pennsylvania’s iGaming revenue hits $100 million in July as poker continues to bring up the rear Slots and table games led the way, with Hollywood Penn National and Rivers Philadelphia accounting for 67% of the total revenue PokerStars PA drew the biggest share of poker action, although WSOP PA has now wrapped its first bracelet […]

WSOP PA Announces $50K Depositor’s Freeroll

Following WSOP’s successful soft launch in Pennsylvania, the platform is launching its first promotions Players will be able to gain entry into the World Series $10,000 Main Event in Las Vegas if they place first or second in the upcoming $50K Depositor’s Freeroll A third ticket will be awarded randomly to one lucky player who […]

WSOP’s Launch is on the Cards for Pennsylvania

WSOP may finally be arriving in Pennsylvania, but will that change the current balance of powers PokerStars PA remains the dominant card room in the Keystone State for months now Borgata/BetMGM’s entry was modest, and revenue continues to remain low as the network targets new players The Keystone State may have a third poker operator […]

PA Online Casinos and Poker Rooms Dominate Sports Betting

Casinos and poker have posted the strongest gaming results in May, with a cumulative $110 million in gross revenue  Sports betting continues to slow down as the Super Bowl and March Madness season are over Gaming remains the biggest driver of revenue for regulated gambling markets  Pennsylvania’s online casino results continue to dwarf sports betting […]

DoJ Names Billy Joe Taylor as Defendant in $88M Medicare Fraud Scheme

Up-and-coming poker personality Billy Joe Taylor was indicted on fraud charges alleging that he defrauded Medicare of $88 million The alleged fraud happened through Taylor’s testing laboratories which DOJ suspects abused COVID-19 relief funds and other government incentives Investigators have brought a total of 14 defendants on charges of defrauding Medicare, but Taylor’s alleged involvement […]

Similar PA Casinos Post

Pennsylvania iGaming Revenues Hit $100M, Poker Remains Slow

Pennsylvania’s iGaming revenue hits $100 million in July as poker continues to bring up the rear Slots and table games led the way, with Hollywood Penn National and Rivers Philadelphia accounting for 67% of the total revenue PokerStars PA drew the biggest share of poker action, although WSOP PA has now wrapped its first bracelet […]

Parx Casino Inks Multi-Year Deal with Philadelphia 76ers

The gaming industry in the United States continues to grow at a very fast pace and so do the partnerships between various stakeholders. For instance, a number of sports teams and leagues are signing deals with gambling-related entities as part of their efforts to build their brands and bring in revenue. The latest partnership deal […]

Kindred Debuts Unibet-Branded Sportsbook in Pennsylvania

Last Friday, Nordic online gambling operator Kindred Group followed up its New Jersey debut by launching its second sportsbook in the Keystone State. The company’s Unibet branded sportsbook officially went live in Pennsylvania through a multi-year partnership with Mohegan Sun Pocono which is owned and operated by Mohegan Gaming & Entertainment, Mohegan Tribe’s casino resort […]

Hollywood Casino to Puff Up Its App Store Offerings

Hollywood Casino has been one of the Keystone State’s casinos that have been at the helm of the statewide gambling expansion that kicked off on October 2017. The casino was the first in the state to offer sports betting and it was also the first one to have its online betting site available to bettors […]